Urbanimmersive Blog

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3 Reasons Why New Real Estate Agents Need to Work with Professional Real Estate Photographers

As all new real estate agents very quickly find out, it’s super important to start your career and establish yourself in the industry as quickly and effectively as possible. Being new to the industry is no excuse if new agents are going to win the trust of clients, establish themselves as trusted advisors and effectively progress their career, it’s important to avoid coming across as an amateur, even in those early days. There really are no second chances to make a positive first impression, so now is the time to show that you’re a true up-and-comer and a force to be reckoned with. Choosing to work with a professional real estate photographer will help your real estate career much more than you could imagine. Here are 3 reasons why you should consider starting a busine

Reasons Why More Photographers Should Consider Charging Cancellation Fees

The real estate industry moves at a speed that doesn’t allow us to take a break. Between photo shoots, post-production work, and management tasks, real estate photographers find out fast that time is money, literally. To make sure that time and money are not wasted, many photographers charge fees to clients when they cancel their appointment within less than 24 hours’ time frame. Here’s the reason why you should consider doing the same. Your Availability Is Your Income Building a loyal client base is far from easy for a real estate photographer. It takes many months of hard work and a lot of patience. Because perseverance always pays, many photographers have succeeded and now book multiple photo shoots a day, and when your days are fully booked, every single minute cou

4 Reasons Real Estate Agents Should Use Single Property Website for Each Individual Listing

The world we live in today is a digital one, and searching for a home is no different. Buyers look for properties online first. They search for the perfect location and neighborhood, compare homes on the market, make their list of top choices, and then they contact a real estate agent. As a real estate agent, how do you stand out from the crowd and attract prospects on your new listing? The answer is quite simple: a single property website or tour, the most efficient low-cost tool. Here are 4 reasons to have one on each of your listings. Make the Most of Multimedia Most of the real estate firms and MLS’ are very strict in terms of image sizes and the type of multimedia tools they let you integrate into their website, at the expense of potential buyers. Having a unique website fo

Make Your Life Easier by Finding the Right Online Ordering System

Usually, an online ordering system helps your business's growth and hopefully makes your life easier. Truth be told, too many real estate photographers choose inadequate online ordering systems for their website, and unfortunately, the frustration that it causes leads them to think that it will be simpler not to have one. However, what if they had chosen the right one at first? Here are five keys to help you find the right online ordering system. Automated Scheduling Being able to book an appointment online and see real-time availability with a step by step ordering process is the first key to have in mind when the time comes to choose an online ordering system. Real estate agents' schedules differ from that of their photographers, and they will surely appreciate such an effective book

Facebook and Real Estate Brokerage: Become a Social Media Expert

In 2017, there were 19 million Canadians on Facebook. The numbers do not lie: You cannot succeed as a real estate broker with no active presence on the largest social network in the world. Are you harvesting the full potential of this essential marketing tool? Read on to understand why you should open a business page and how to manage it successfully. Who uses Facebook? Everybody! Despite the growing popularity of other platforms such as Instagram, Snapchat or Whatsapp, especially among young people aged 18 to 24, Facebook is the crowned champion of the social media battle. 84% of Canadians have an account, and 54% of these users log in at least once a day. With such popularity, Facebook is now a formidable marketing weapon. In fact, in 2018 alon

Tourbuzz + Urbanimmersive: Experience Every Dimension

It has been a very exciting year for Tourbuzz and Urbanimmersive. After an exhaustive 9-month effort and negotiation, the completed acquisition of Tourbuzz by Urbanimmersive was finalized and announced in September, setting the stage for incredible things to come. The effort and changes that have gone in to this process are immense, and it is not without the service of everyone that we would have been able to reach this milestone. With great understanding and appreciation for the work that Tourbuzz has done over the past 10 years, we would like to share with everyone that Alan Pinstein officially transitioned out of the organization as of November 20th. We are incredibly grateful for his contributions and the foundation for success that has been built with our customers. We wish him great

Become Your Neighbourhood's Go-To Real Estate Agent

In real estate, the location of a property for sale is a determining factor for buyers, and your knowledge of it is a great way to prove your expertise as a professional real estate broker. Knowing your sector well increases the trust of your prospects and your chances of stand out from the competition. According to a study by the NAR (National Association of Real Estate Agents), the first reason why buyers choose to do business with a certain real estate broker is his knowledge of the neighbourhood, city or region where they want to settle. Marketing-wise, not describing the neighbourhood of a property for sale is a mistake you can’t afford, but an easy one to avoid. Urbanimmersive offers a story-writing service on any topic related to real estate, including portra

What Steps Should a Real Estate Broker Take to Ensure the Success of an Open House?

If you are a real estate broker, you already know that open houses are a great way to draw attention. Do it properly and you could end the day with an offer and a handful of new customers! Promote the Open House The Future Belongs to the Internet The days of magazines and classified ads are over. To promote an open house, post a blog article with photos. Descriptive blog content will catch the attention of your prospects. Indeed, content marketing is more popular than ever, especially since articles are not hidden by AdBlocker, unlike advertising outright. The Power of Social Media Is No Longer Debatable Although we encourage you to promote your open house on every platform possible (Twitter, Instagram, LinkedIn, YouTube…), Facebook remains the leader. There, start a Faceboo

Real Estate: More Than Ever, Content Is King of Online Marketing

The importance and power of content marketing online are no longer debated, and its reign is far from over! Content. This two-syllable word is greater than we think! When you work on content and perfect it with skill, it can be a more-than-effective tool that allows real estate brokers to stand out. It’s not just content anymore: It’s content marketing. Content marketing has taken off a while ago on the internet and it hasn’t lost speed since, quite the opposite. Its continuous success can be explained by a simple reason: It delivers what people want! Référence : https://fr.depositphotos.com In the real estate world, what role should content marketing play? Why should brokers&

What Should a Real Estate Broker Say (And Not Say!) When Peospecting FSBOs?

Not everybody has what it takes to be a real estate broker: Most FSBOs (For Sale by the Owner) turn to professionals sooner or later to speed up the sale of their property. Websites like DuProprio tell sellers that they could profit from handling the sale of their homes themselves (without agent or commission), prompting more and more people to play real estate brokers. Most of the time, they realize afterwards that they have neither the energy nor the time nor the resources for such thing. Real estate brokers are often tempted to woo FSBOs, but these are not easy to convince. On the contrary, most are wary of real estate brokers, sometimes even aggressive towards them. How can you persuade them to hire you? There is no magic formula, but let’s see which c

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