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3 Trends for Real Estate Marketing for 2020

It may be hard to believe but we are just a hop, skip, and a beat away from the new year. With every new year, the best of the best real estate professionals actively look for ways to stay on the cutting edge of technology and marketing.  If you are like most successful people in the real estate industry, you are already starting to think, plan, and plot for marketing your business in the coming year.  As part of Urbanimmersive’s dedication to being your go-to real estate marketing resource, we are giving you the inside scoop on the top three marketing trends you can expect to see in 2020.  1. Collaborating With Local Businesses One of the most powerful ways that real estate agents will be able to market themselves is to collaborate with other small and local busin

How Real Estate Photographers Can Stretch Their Marketing Budget Further

As you build your real estate photography business, it pays to be strategic with your marketing budget. Of course, you already know that you have to spend money to make money but not all marketing methods are created equally. You need to know how to measure one strategy against another for the potential return on your investment.  In today’s post, we will explain: The best way to optimize your marketing budget  The difference between inbound and outbound marketing methods How to build your business in both the short and long term  If you are ready to stop wasting your time and money on marketing gimmicks that just don’t work, this post is for you! Inbound Vs. Outbound Marketing It is easy to get confused about the differences between inbound and outbo

3 Reasons Why Professional Photography Can Make or Break a Listing

One of the most common expenses a real estate broker will face in their career is hiring a professional real estate photographer for their listings. If you are anything like most real estate brokers, you have wondered at some point whether the expense of hiring a photographer is really worth it. After all, most people have fantastic cameras on their phones these days that take great pictures. So why is it really necessary to spend the extra money? In today’s post, we will explore the theories and facts about why it is vital to hire a professional photographer for your listings.   1. Professional Photographers See The Angles When it comes to photography, half the magic comes from the eye of the photographer. A professional knows how to spot the right angles and lighting

How Real Estate Photographers Can Set Themselves Apart On Social

With more and more photographers choosing to specialize in real estate, it is more important than ever before that you are able to differentiate yourself from the competition. This is especially true when it comes to your online and social presence because most consumers and real estate agents are finding vendors there. So how do you use social media to set yourself apart as the best real estate photographer in town? Follow these simple tips and stay tuned to the Urbanimmersive blog for more up-to-date ways to grow your photography business. Live Videos On And Off Facebook While Facebook has arguably become the most popular platform for advertising, it has also become flooded with ads. As a result, many people creating content like videos are struggling to be seen. However, Facebook Liv

How To Follow Up With Real Estate Agents Without Looking Desperate

As a real estate photographer, you already know how vital it is that you follow up with real estate agents that you are attempting to partner with for referrals. However, following up is an art form and it is not always an easy one to learn. In fact, if you are anything like most business owners, you feel some sense of anxiety over following up with the people that you should because it can be uncomfortable or feel desperate. Being able to overcome those feelings is what will stand between you and your business development goals so today we are sharing practical ways to overcome them. If you would like to finally kick that anxiety to the curb and learn how to level up by following up with real estate agents more effectively, this post is for you. Silence The Self Sabotage Have you eve

6 Savvy Marketing Tips For Real Estate Photographers

Are you struggling to get the word out about your talents as a real estate photographer? Would you like to learn simple and easy ways to help more real estate agents and sellers find you online? Do you need help to set yourself apart from other real estate photographers in a way that makes people eager to hire you? If so, today’s Urban Immersive blog post was made for you! Keep reading to learn six savvy ways to market your real estate photography services and outpace your competition. 1. Start A Real Estate Photography Blog One of the most effective ways to generate a loyal following of raving fans is to create valuable and crave-worthy content that they can’t get enough of with a blog. If you already have your real estate photography website set up, that is the perfect p

3 Reasons Why New Real Estate Agents Need to Work with Professional Real Estate Photographers

As all new real estate agents very quickly find out, it’s super important to start your career and establish yourself in the industry as quickly and effectively as possible. Being new to the industry is no excuse if new agents are going to win the trust of clients, establish themselves as trusted advisors and effectively progress their career, it’s important to avoid coming across as an amateur, even in those early days. There really are no second chances to make a positive first impression, so now is the time to show that you’re a true up-and-comer and a force to be reckoned with. Choosing to work with a professional real estate photographer will help your real estate career much more than you could imagine. Here are 3 reasons why you should consider starting a busine

Reasons Why More Photographers Should Consider Charging Cancellation Fees

The real estate industry moves at a speed that doesn’t allow us to take a break. Between photo shoots, post-production work, and management tasks, real estate photographers find out fast that time is money, literally. To make sure that time and money are not wasted, many photographers charge fees to clients when they cancel their appointment within less than 24 hours’ time frame. Here’s the reason why you should consider doing the same. Your Availability Is Your Income Building a loyal client base is far from easy for a real estate photographer. It takes many months of hard work and a lot of patience. Because perseverance always pays, many photographers have succeeded and now book multiple photo shoots a day, and when your days are fully booked, every single minute cou

4 Reasons Real Estate Agents Should Use Single Property Website for Each Individual Listing

The world we live in today is a digital one, and searching for a home is no different. Buyers look for properties online first. They search for the perfect location and neighborhood, compare homes on the market, make their list of top choices, and then they contact a real estate agent. As a real estate agent, how do you stand out from the crowd and attract prospects on your new listing? The answer is quite simple: a single property website or tour, the most efficient low-cost tool. Here are 4 reasons to have one on each of your listings. Make the Most of Multimedia Most of the real estate firms and MLS’ are very strict in terms of image sizes and the type of multimedia tools they let you integrate into their website, at the expense of potential buyers. Having a unique website fo

Make Your Life Easier by Finding the Right Online Ordering System

Usually, an online ordering system helps your business's growth and hopefully makes your life easier. Truth be told, too many real estate photographers choose inadequate online ordering systems for their website, and unfortunately, the frustration that it causes leads them to think that it will be simpler not to have one. However, what if they had chosen the right one at first? Here are five keys to help you find the right online ordering system. Automated Scheduling Being able to book an appointment online and see real-time availability with a step by step ordering process is the first key to have in mind when the time comes to choose an online ordering system. Real estate agents' schedules differ from that of their photographers, and they will surely appreciate such an effective book

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