Directors & Officers

Board Of Directors

James McDonald
Director & Chairman of the Board of Directors

Mr. McDonald has been a fund portfolio manager since May 2004. From 1980 to 2004, Mr. McDonald occupied several senior leader positions for a variety of financial institutions as well as biotech and pharmaceutical corporations quoted on the stock exchange, including Nexia Biotechnologies Inc., Labopharm Inc. and BioChem Pharma Inc. Mr. McDonald holds an MBA from the University of Western Ontario and a Bachelor of Arts degree from Bishop’s University. He sat at the SENSIO Technologies Inc. board of directors (TSX-V: SIO), a 3D software corporation.
Jean-François Grou
Directors

Mr. Grou has more than 25 years of experience in leading international companies in the technology sector with an impressive proven track record. Prior to joining Urbanimmersive, Mr. Grou acted as President and Chief Operating Officer (COO) of Rideau Recognition Inc., a Canadian technology company with nearly 250 employees having offices in Canada and in the US. Before this role, Mr. Grou was CEO and director of 20-20 Technologies Inc., a Québec technology company previously listed on the TSX with nearly 550 employees located in 13 different offices worldwide. During his tenure, Mr. Grou developed and executed a business strategy that increased the company’s annual revenue from $11M to more than $70M until its acquisition by a private equity firm in 2012.
Simon Bedard
CFO & Director

Before joining Urbanimmersive as CFO, M. Bédard was the Chief Financial Officer of the public company ATW Tech (AtmanCo Inc., ATW-V) since 2015 which operates in the technology industry, more specifically in the payment solutions and interactive communications. Over the years, Mr. Bédard held various positions including Vice-President Finance of mid-size private company in the environmental service industry as well as senior positions held in large advisory (Deloitte & Touche LLP), accounting (Ernst & Young LLP) and security brokerage (Desjardins Securities Inc.) firms. Mr. Bédard has extensive background in mergers & acquisitions, financing/treasury, accounting/audit, equity capital markets and business development within an international context. Mr. Bédard is a Chartered Professional Accountant (CPA, CA, Laval University) since 1995, a Chartered Financial Advisor (CFA) and holds an MBA from McGill University. Along with his participation on the Board of Directors of ATW Tech, Mr. Bédard served on the Board of Directors of the Quebec chapter of the MBA association.
Éric Charbonneau
Director

Mr. Charbonneau serves as CEO of the Greater Montréal Real Estate Board. Under the authority of the Board of Directors, he is responsible for the implementation and execution of the strategic plan and various business plans. He ensures the realization of the organization's objectives of sound financial management in conjunction with nearly 100 employees. He is also the founder and general manager of the Centris® division. Centris® develops and integrates B2B technology solutions offered to more than 13,000 real estate brokers and real estate-related businesses and operates the consumer platform Centris.ca.Mr. Charbonneau is also responsible for business development at Centris®. He studied computer science in college and completed supplementary courses in administration at UQAM and HEC Montréal. He also worked in the field of education and is currently a director of the Collège de l'immobilier du Québec. As a representative of Centris® on the board of directors of Urbanimmersive, Mr. Charbonneau is not receive any form of remuneration from Urbanimmersive.
Judith Brosseau
Director

Ms. Judith Brosseau acts as Chair of the Board of Directors of L'inis, The National Institute of Image and Sound. She has held the positions of Senior Vice-President, Programming, Communications and Interactive Media for Les Chaînes Télé Astral from 1998 to 2013 and of Director of Strategic Planning for Communications at the Canadian Broadcasting Corporation from 1992 to 1998. Ms. Brosseau acts as an administrator of several companies (Harold Greenberg Fund, Sylvain Émard Danse, Wapikoni mobile) and is a consultant.
Ghislain Lemire
Director & CEO

Mr. Lemire is a co-founder of Urbanimmersive Inc. (« Urbanimmersive »). He has an extensive background as an entrepreneur having founded, operated and sold technology companies in the fields of fleet management and health care. Mr. Lemire has been Chief Executive Officer (« CEO ») since its inception on July 1, 2007 (formerly AVU Production Inc.) and has served on the board of directors of Québec Bourse Association and on the TSX-V Regional Advisory Committee. Prior to founding Urbanimmersive, Mr. Lemire held a business development position at 3M Canada Health Information System from November 2003 to July 2007.
Scott Felsenthal
Director

M. Felsenthal currently serves as the Executive Vice President of Whitmor, a 4th-generation family-owned business based in the Memphis, Tennessee area in the USA. Whitmor designs, manufacturers, and supplies home organization, storage, and laundry accessory products to retailers across the world. In his current role at Whitmor, M. Felsenthal is responsible for driving company culture and ensuring that the company is constantly positioning itself for sustainable future success.
M. Felsenthal, a licensed attorney, has extensive experience in leading various merger & acquisition efforts as well as exploring and executing upon strategic investment opportunities for his business.

Officers

Ghislain Lemire
Director & CEO

Mr. Lemire is a co-founder of Urbanimmersive Inc. (« Urbanimmersive »). He has an extensive background as an entrepreneur having founded, operated and sold technology companies in the fields of fleet management and health care. Mr. Lemire has been Chief Executive Officer (« CEO ») since its inception on July 1, 2007 (formerly AVU Production Inc.) and has served on the board of directors of Québec Bourse Association and on the TSX-V Regional Advisory Committee. Prior to founding Urbanimmersive, Mr. Lemire held a business development position at 3M Canada Health Information System from November 2003 to July 2007.
Simon Bedard
CFO & Director

Before joining Urbanimmersive as CFO, M. Bédard was the Chief Financial Officer of the public company ATW Tech (AtmanCo Inc., ATW-V) since 2015 which operates in the technology industry, more specifically in the payment solutions and interactive communications. Over the years, Mr. Bédard held various positions including Vice-President Finance of mid-size private company in the environmental service industry as well as senior positions held in large advisory (Deloitte & Touche LLP), accounting (Ernst & Young LLP) and security brokerage (Desjardins Securities Inc.) firms. Mr. Bédard has extensive background in mergers & acquisitions, financing/treasury, accounting/audit, equity capital markets and business development within an international context. Mr. Bédard is a Chartered Professional Accountant (CPA, CA, Laval University) since 1995, a Chartered Financial Advisor (CFA) and holds an MBA from McGill University. Along with his participation on the Board of Directors of ATW Tech, Mr. Bédard served on the Board of Directors of the Quebec chapter of the MBA association.
Alexandre Henry-Lebel
CTO

Mr. Henry-Lebel was appointed technologies chief for the corporation in the beginning of the 2015 fiscal year, after obtaining his Computer Engineer Diploma from the École de technologie supérieure (ÉTS). At age 24, he is probably one of the youngest CTOs among TSX Venture Exchange quoted corporations. He joined the company in 2013 as a trainee and moved up the ladder with his remarkable skills and involvement in the company’s development. Mr. Henri-Lebel masters all aspects of web development; in the eyes of his peers, he is a phenomenon. He was awarded several honours throughout the course of his studies. Mr. Henri-Lebel brings a new vision of company development to Technologies Urbanimmersive and results are already beginning to show.

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