Date Online: 2021-03-23

Saint-Hubert, Quebec, March 24, 2021 - Urbanimmersive Inc. (“Urbanimmersive,” the “Company” or “UI”) (TSX VENTURE: UI) (OTCQB: UBMRF) is pleased to announce the launch of its ‘UI Capture 2.0’ App for the Ricoh Theta Z1 360 camera for iOS, and soon for Android. 


Real estate photographers using 360 cameras for the creation of 3D tours are facing many technical challenges due in part to several light conditions. To overcome those challenges, real estate photographers are using different advanced photography technics and software which are complex, cumbersome and time-consuming. 


The UI Capture App 1.0 was launched on December 3rd, 2020. This first version was well-received and widely used by our clients. The App has proven its worth in simplifying and standardizing the processes of capturing visual content and the post-production of 3D tours. The UI Capture App connects to the 360 cameras and by only using a one-click button, automatically takes charge of controlling all the parameters required for the 3D photo-shooting sessions.


The version 2.0 of the App is already available on the Apple Store and will be available shortly on Google Play Store. This latest version has made several improvements and added new features. Among other things, those features integrate 3D photo-shooting assistance based on Urbanimmersive’s propriety geocoding algorithm, real-time images cloud transfers, floor identification, orders matching and more. The Company believes that these future additions to its new App 2.0 will continue improving the productivity thus profitability of photographers while reinforcing the uniqueness of Urbanimmersive’s solution on the market. Both the geocoding and real-time images cloud transfers also speed up both the shooting and post-production time allowing to deliver faster 3D tours and floor plans to clients.


Andrew from Andrew Saipe Kizell Photography stated: " I was lucky enough to try out UI Capture 2.0 for shooting, shot 4 houses today, and it worked perfectly, what a huge timesaver, great quality photos and an exceptionally fast turnaround time, thank you to your team for an outstanding improvement for shooting".


The UI Capture App 2.0 can be used by everyone with or without photographic experience and knowledge. This release of UI Capture App 2.0 is compatible with Ricoh Theta Z1, considered the most popular 360 camera on the market and Urbanimmersive intends to add other 360 cameras, such as the Insta360, compatible with the App.


The UI Capture App works only in the Urbanimmersive post-production solution. "Our UI Capture App is a significant part of our growth strategy as it's now enabling everyone with or without photographic experience to capture 3D tour visual content using low-cost 360 cameras and deliver standardized and high-quality results which we believe will set Urbanimmersive apart from the competition", stated Ghislain Lemire, Urbanimmersive CEO.


Find more information about the UI Capture App at: https://www.urbanimmersive.com/ui_capture


TSX Venture Exchange has not reviewed this press release and has neither approved nor disapproved the contents of this press release.


About Urbanimmersive

Urbanimmersive is a SaaS business management solution that provides mission-critical solutions to visual content providers serving the real estate residential, commercial, construction, and local business markets. Urbanimmersive platform helps customers to increase operational productivity and delivering the full potential of visual content creations through leading-edge website builder tools, AI-backed image indexing, robust file transfer systems, and interactive visual technology solutions. The firm's core technology is a 3D emulator powered by a visual content recognition post-production algorithm that delivers online and offline alternatives to traditional 3D engines for the creation of immersive digital environments. Learn more at urbanimmersive.com.


Caution of Forward-Looking Statements

Certain statements in this news release, other than statements of historical fact, are forward-looking information that involves various risks and uncertainties. Such statements relating to, among other things, the prospects for the company to enhance operating results, are necessarily subject to risks and uncertainties, some of which are significant in scope and nature. These uncertainties may cause actual results to differ from the information contained herein. There can be no assurance that such statements will prove to be accurate. Actual results and future events could differ materially from those anticipated in such statements. These and all subsequent written and oral forward-looking statements are based on the estimates and opinions of the management on the dates they are made and expressly qualified in their entirety by this notice. The Company assumes no obligation to update forward-looking statements should circumstances or management estimates or opinions change.


For more information, please contact:

Ghislain Lemire 

President & CEO 

514-394-7820 X 202



Simon Bédard, CA, CPA, CFA, MBA

Chief Financial Officer

514 394-7820 X 224




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